Molly Sherwood, Author at Edge360 Online

Cisco by Molly Sherwood April 16, 2019

The Modern Marketer in a Digital World Builds Connection with Customers

Today’s modern marketers are faced with an ever-changing landscape, in which technology has made a significant impact on how channel marketers connect with manufacturers, VARs, partners, and customers. Not only do marketers have to navigate the ecosystem of the channel, but now – with the emergence…

Cisco by Molly Sherwood April 16, 2018

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Embracing Diversity in the IT Channel

As many EDGE360 readers know, I am passionate about diversity and women in the IT Channel. I continue to find opportunities to learn and collaborate with peers on these issues, and it has been very promising to see my own organization, along…

Cisco by Molly Sherwood December 18, 2017

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Speak Up! The Year of Women in the Channel

As I look back on 2017, there are many themes that I’ve seen in the channel. But the one theme that I’m most proud to be a part of is the ongoing rise of leadership among women in the channel. Leadership in the…

Cisco by Molly Sherwood November 17, 2017

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SYNNEX Varnex 2017: The Power of Partnership

It seems weekend business travel is becoming more normal for me these days. But, if you’ve got to interrupt your weekend to fly out for work it may as well be to lovely San Diego. This week, I was fortunate to attend…

Uncategorized by Molly Sherwood November 2, 2017

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At Cisco Partner Summit, The Network Sees Everything

The Network. Intuitive. The Cisco tagline, and the theme of yesterday morning’s keynote at Cisco Partner Summit from Cisco CEO Chuck Robbins, was about using technology to drive simplification in the Era of Intelligence. He talked about how today, Cisco is enabling customers…

Cisco by Molly Sherwood October 6, 2017

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Stronger Together at SYNNEX Inspire

This week, 500 resellers joined Wednesday night's reception in Greenville, South Carolina to kick off the annual SYNNEX Inspire conference. The event was held in the charming host city of Greenville, also the headquarters for SYNNEX Corporation, allowing many of the company's…

Cisco by Molly Sherwood April 27, 2017

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Cisco Marketing Velocity Day 2: Data and Storytelling are Essential in H2H Marketing

Reflecting on Day 1 and now Day 2Day 2 of the Cisco Marketing Velocity (#mktgvelocity) conference, there was so much quality information provided, it was almost overwhelming. This feeling of overwhelming is not much different that what all marketers are feeling today.…

Cisco by Molly Sherwood April 26, 2017

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Cisco Velocity: Now I’m a Digital Believer!

I am thrilled to be at 10th Annual Cisco Marketing Velocity, where – in less than two days – they have turned me into a true digital marketing believer! Yesterday was jam packed and began with 30-Minute Ecosystem Exchanges, in which Cisco…

Cisco Data Center Uncategorized by Molly Sherwood November 9, 2016

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3 Ways to Get Your Marketing Team Ready to Go Digital at #FullSpeed

Transforming your business to be digital-ready was a major theme at this year’s second Cisco Partner Summit in San Francisco. Executive Vice President and General Manager of Meraki, Todd Nightingale, says, “Before you can ‘Uber-ize’ your business, you have to digitize your…