EDGE Conference 2021

EDGE Conference 2021: Enabling Partners to Transform and Perform

The SYNNEX Comstor EDGE Conference 2021 has come to an end, but not before achieving its purpose of bringing together partners to share their expertise on how to grow and develop a profitable Cisco business. It goes without saying that this last…

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Cisco Fiscal Year-End

Three Things to Consider When Preparing for Cisco Fiscal Year-End in a Post-Pandemic Environment

The time is here again when Cisco partners focus on a major sales push before Cisco fiscal year-end. July is typically a month of high intensity for both Cisco resellers and Cisco distribution partners. Yet, in the post-pandemic world, what should Cisco…

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cisco not for resale

Cisco Not For Resale Champions the “Use it – Know it – Sell it” Model for Partners

A key part of being a reliable and valuable resource to Cisco end users is the ability for partners to understand the ins and outs of the broad array of Cisco solutions and their capabilities. Cisco is of the mind that partners should be able to maximize their…

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Lifecycle Advantage

Cisco’s Lifecycle Advantage Program Equips Partners with Powerful Insights for New Fiscal Year

With the end of the Cisco fiscal year approaching, Cisco partners are taking a hard look at their businesses and thinking critically about how to optimize sales and growth for the next year. We connected with Jayson Lee, Partner Community Manager, Digital Lifecycle Journeys at Cisco, about the Lifecycle…

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Customer Experience Lifecycle

Adoption is at the Core of the Customer Experience Lifecycle

Editor’s note: This article was contributed by Carl Paul, Partner Success Executive at SYNNEX Comstor. Paul holds regular monthly SYNNEX Customer Experience training courses for partners to teach them how to develop Customer Success Plans and map the Customer Experience Lifecycle. He…

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Hybrid Work

You’re Invited: Discover the Future of the Hybrid Work Environment

Chuck Robbins, CEO of Cisco Systems, declared that the “future of work is hybrid.” Robbins’ comments come at a time when customers are looking e beyond immediate needs and towards the long term. Robbins believes that the workplace cannot and should not…

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EDGE Focus Tool

Coming Soon: EDGE Focus Tool App for SYNNEX Comstor EDGE Partners

As a value-added Cisco Distributor, the SYNNEX Comstor team provides consulting, best practices, education, training and tools for partners looking to get started with Cisco. Whether resellers are just embarking on their Cisco journey, or they’ve already created a growing practice, the…

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Cisco NET Pricing

SYNNEX Comstor’s Experience with Cisco NET Pricing Enables Seamless Ordering and Deal Flow

In mid-March, Cisco updated its quoting and ordering process for Cisco Distribution and Cisco Channel Partners. The Cisco NET Pricing is an effort to simplify the process and provide greater visibility. SYNNEX Comstor, which was named both Global and Americas Cisco Distributor of the…

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Renewals Process

Revving Up the Renewals Process on the Customer Lifecycle Racetrack

The EDGE360 team has heard from many channel experts about how the IT channel is dramatically shifting toward a subscription-based economy, and the importance of a well-executed renewals process cannot be understated. “When you have a renewal coming up – and remember, everything renews now – you should expect to…

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Cisco Marketing Velocity

Cisco Marketing Velocity 2021: Staying Relevant, Agile, and Profitable

Cisco Marketing Velocity is a chance for partners in the Cisco sphere to come together and learn what the future holds for digital marketing, and 2021 has been no exception. Tasked with the unprecedented growth of IT demands due to the ongoing…

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