Our second annual EDGE Conference was the ideal event for our reseller partners to see and experience what differentiates Comstor as the Cisco Distributor of the year.
Events like this one truly set us apart from those that compete with us. This exclusive partner conference outlines the value and profitability solutions that Comstor partners can expect to have delivered through our EDGE strategy. Additionally, the 2015 conference provided ample opportunity for partners to meet with key individuals from the organization that own and drive our profitability programs.
This year our partners walked away from the EDGE Conference with a clear understanding of how Comstor can positively impact their business. The agenda was particularly exciting with a presentation by James Vandervelden titled “Maximizing the Value of your VAR business,” in addition to an exciting presentation by Matt Karst on recent advancement s in Comstor Cloud and the latest in hybrid IT and cloud solutions from Comstor and our eco-systems.
We also heard from Ed Winkelmann, CEO of ETE Marketing and Senior Lead for Executive Relevance Selling (ERS). Ed shared interesting facts about financial insights with ERS Core. He also talked at length on how Comstor services embedded in our EDGE strategy can have a positive impact on specific Financial Zones identified by Comstor as being common across all partners regardless of size. There was also exciting conversation about how to make the most out of marketing and how to drive revenue marketing, using Comstor services to increase size and scalability.
Ultimately, these presentations, as well as others, sought to provide a roadmap for future development in areas such as Managed Services, Cloud, and the Internet of Everything.
EDGE: Engage, Develop, Grow, Extend. That is what we genuinely seek to share with our partners at our partner-exclusive EDGE conference, by bringing together pivotal thought leaders within their field.
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